Cringe factor?
Baggage of old racial stereotypes?
Uncle and Aunt v. Mr. and Mrs.
"The only time blacks were put into ads was when they were athletic, subservient, or entertainers."--Marilyn Kern Foxworth, author of Aunt Jemima, Uncle Ben, and Rastus: Blacks in Advertising Yesterday, Today, and Tomorrow.
kept on as silent spokescharacters, removed from ads and reduced to staring mutely from packages.
Reinvented Uncle Ben. Black characters go from being subservient to professional.
Baggage of old racial stereotypes?
Uncle and Aunt v. Mr. and Mrs.
"The only time blacks were put into ads was when they were athletic, subservient, or entertainers."--Marilyn Kern Foxworth, author of Aunt Jemima, Uncle Ben, and Rastus: Blacks in Advertising Yesterday, Today, and Tomorrow.
kept on as silent spokescharacters, removed from ads and reduced to staring mutely from packages.
Reinvented Uncle Ben. Black characters go from being subservient to professional.
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